Despite saturation media coverage when it was published a month ago, Mary Cheney’s book Now It’s My Turn has tanked at bookstores. Published by a conservative imprint of Simon & Schuster, the memoir has sold fewer than 6,000 copies to date, according to Nielsen Bookscan.
The book’s sales have declined in each of the four weeks since its release, to only 574 copies sold for the week ending June 3. That’s 77% fewer than its first-week sales of 2,445.
At this rate, it will be virtually impossible for Simon & Schuster to recoup the reported $1 million advance it paid Cheney for the book, which describes her life as the gay daughter of Vice President Dick Cheney.
And Mary, maybe if you’d taken “your turn” before the party and president you empowered tried to write you and your partner (and me and my family and thousands of others like us) right out of the constitution — just maybe — more people might have given a shit. At this point, it just looks like you’re trying to make a quick buck off of other people’s pain. But that shouldn’t come as a surprise. It seems to run in the family.